Now that you have decided on a theme – or niche – for your affiliate marketing website, and you’ve checked the competition and come up with a list of good keywords to create your content for your site, let’s talk about creating your own website.
If you choose to build your website yourself rather than paying someone to do it for you, and you have little or no experience in website building, I recommend for your first one, you use either Blogger.com or WordPress.org. These are both free blogging platforms, and for the ease of use and relatively short learning curve, you can’t beat either.
Later on after you get some more experience in creating blogs or websites, you may want to purchase your own domain and hosting, but for now Blogger and WordPress are great to learn what all is involved in the process.
A professional looking, search engine optimized, content rich website is important to any online business, so it’s well worth the extra time and effort it takes to do it right. Caroline Middlebrook has written a book explaining step-by-step exactly how to set up a WordPress website, and you can download the ebook from her website for free.
Provide Solid, Useful Information That Will Attract Visitors To Your Site…
Update your site often with fresh new content – and only link to affiliate products where appropriate. Keep your site simple and clean, as websites with flashing banners about everything from golf clubs to exotic pets scattered all over them, and the webmaster’s favorite tunes blasting out from your speakers, can be very distracting or even annoying to some of your visitors.
Visitors just seem to linger at your site longer – and be more open to what you have to offer – if you’ve included lots of useful, interesting content that will be of interest to them to keep their attention. People can usually tell when you have put some careful thought and effort into the organization of your site.
If you don’t have the time to do the research and write your own content for your website, or if you lack confidence in your own writing skills, you might consider outsourcing this task to a professional, or you can use articles from the internet, written by other people.
You can get free articles from article banks such as allwebcontent.com, content4reprint.com, or a host of other free article sites. Just do a Google search on “free website content” and you can find oodles of these sites.
However, if you’d rather have the freedom of re-writing your articles, modifying them to suit your website, and including yourself as the author, you will need to get Private Label Rights content. You can change these articles anyway you like, and insert your own affiliate links into them. All Private Label and PLR Content are good sites for PLR articles, and they’re reasonably priced. There are also tons of other sites where you can purchase article packs or monthly memberships, just try to get a sample of their work before you plunk down your money for them.
In the Affiliate Marketing Guide – Part 3, we’ll talk about ways of monetizing your new website.
Affiliate Marketing Guide – Part 3
