If your niche is ‘golf clubs’, your visitors are typically not going to be interested in seeing ads about hunting or fishing gear. The number of visitors to your site may be fewer than if you were offering a number of different products, but they will also be more targeted and more apt to click on your offers, which is how you will make money online.
Niche Marketing means buying or selling a product or service in a special area of demand – small market segments that are potentially profitable – a niche.

